Luke Lim

Luke Lim is the founder and CEO of A. S. Louken Group, a Singapore-based consultancy that provides strategy, holistic branding, franchising, innovation and other advisory services. Armed with a deep understanding of the local SME industry, Luke and his team work with clients to build and rejuvenate brands based on their core strengths, replicating them via franchise or licensing modalities and leveraging on intellectual property to push their growth regionally.

Because of his extensive experience in the field of business, Luke is highly sought-after for his opinion on issues such as branding and franchising, and is a frequent speakers at universities and industry events.